How to Write Like You Actually Speak: Booklets on Brand
Booklets and Brand Voice: How to Write Like You Actually Speak You can invest in beautiful design. You can choose premium paper. You can structure the pages perfectly. But if the writing sounds stiff, confusing, or overly corporate, the piece won’t perform. Multi-page print, especially booklets used in sales conversations, lives or dies on clarity. […]
Newsletters: Leadership’s Role
Building Brand Loyalty with Newsletters: Leadership’s Role Ever notice how some businesses have fiercely loyal customers while others struggle to keep engagement alive? The difference often comes down to consistent, meaningful communication—and newsletters are one of the most effective ways to achieve that. According to Forbes, newsletters provide brands with unique opportunities to educate, engage, […]
When am I Going to Retire?
As I get older, I am asked that question more and more. In pondering my decision to continue working the answers became clear and concise. Streeter Printing is our FAMILY business; both pride and responsibility are ingrained in me. I love my industry – every day there is more to be learned by being exposed to […]
Helpful Tips
Streeter Printing’s E-Newsletter: April 2024
Selling Value in a Competitive Business World The perception of value can be achieved in many ways. Might I suggest:□ Are your phones answered by humans?□ Do you respond to your customers’ needs as quickly as possible?□ Does your customers’ experience with your product or service instill their confidence?□ Are your prices competitive?□ Do you have a positive reputation? How […]